Between Brackets

Another Mobile Monday Amsterdam is in the can, this time in a new venue: De Duif. Not a bad location at all.

Topic: mHealth. What is it? What’s its state? Where are the opportunities?

Bart Collet (owner of an Elderly Home, and mobile addict) gave us his view of the subject. I summarize very lightly:
there are two opportunities for cost savings in the health industry:
appointment alerts: please don’t forget your dental appointment tomorrow.
Treatment alerts: did you measure you blood pressure today? Did you take your medication?
developing countries are making a lot of progress in mHealth. They have limited budgets and therefore think differently. They also have more spotty networks and must therefor make their software very reliable. Finally they have less regulation, less lobbyists than in developing countries.
‘Normal’ device manufacturers (like Nintendo) are starting to enter the medical market as well. These are potentially disruptive forces in the medical appliance world, because these new players are agile, have fresh ideas, less legacy. Of course they don’t have the maturity and experience in mHealth yet.

Interesting opening presentation.

This entry was posted on Tuesday, January 26th, 2010 at 8:50 am and is filed under MoMaAMS, mHealth, mobile. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.